Blog
Nikesh Gupta
Nov 19, 2025
An in-depth playbook to align value, product, and revenue without alienating customers.
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Nikesh Gupta
Oct 9, 2025
Discover how image analytics is revolutionizing product design and lifecycle management by turning visual data into actionable insights that drive innovation, quality, and customer connection.
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Mohit Shant
Oct 3, 2025
Discover why Small Language Models (SLMs) are quietly becoming the smarter, faster, and more cost-effective choice for enterprise AI in 2025.
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Mohit Shant
Aug 12, 2025
When building AI agents, the choice of Language Model (LM) isn’t just technical—it’s strategic. Your LM is the cognitive engine driving your AI’s ability to reason, plan, respond, and execute. And with so many LMs emerging, how do you choose the right one?
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Nikesh Gupta
Aug 7, 2025
I’ve led enough research teams to know this: the insights aren’t hiding in the data—they’re hiding in the way we access the data.
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Mohit Shant
Aug 7, 2025
Since the rise of powerful LLMs like GPT, I’ve been asked a recurring question—what exactly makes an AI Agent… an agent? And perhaps more importantly—what doesn’t?
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Mohit Shant
Jun 25, 2025
A practical perspective on why Retrieval-Augmented Generation (RAG) is essential for making LLMs truly useful in real-world applications.
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Mohit Shant
Jun 3, 2025
A practical breakdown of the evolving AI ecosystem into four key layers to help you build intelligent, scalable systems.
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Nikesh Gupta
Apr 28, 2025
In today’s fast-paced digital world, the future of market research is being reshaped by AI — bringing unprecedented speed, intelligence, and accessibility to businesses everywhere.
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Mohit Shant
Apr 1, 2025
For years, traditional SaaS platforms have been the backbone of digital transformation. But as businesses demand more automation, deeper personalization, and real-time decision-making, AI agents are stepping in to fill the gaps.
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Nikesh Gupta
Mar 26, 2025
Discover how AI-driven solutions can automate data handling, optimize insights, and accelerate decision-making—so you get actionable results in hours, not weeks.
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Nikesh Gupta
Mar 25, 2025
An overview of real-time text analytics, its benefits, workings, and use cases.
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Mohit Shant
Mar 7, 2025
AI is evolving—from automating tasks to making autonomous decisions. From finance to healthcare, AI is optimizing, predicting, and even acting. But should we trust AI to decide without human oversight?
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Mohit Shant
Feb 26, 2025
Building an AI-first organization means integrating autonomous agents to drive efficiency, innovation, and smarter decision-making.
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Nikesh Gupta
Feb 18, 2025
Data is just the beginning—insights are the game-changer! Unlock the full potential of your data with Insights Curry and turn raw information into strategic action.
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Mohit Shant
Feb 10, 2025
Is SaaS on its way out? 🚀 Discover why Agent-Based AI is set to revolutionize the future of business technology. Read the full article to explore the shift from static software to autonomous AI-driven solutions!
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Mohit Shant
Jan 14, 2025
In today’s fast-paced world, understanding your customers is the key to staying ahead. Discover how the powerful synergy of Conversational AI and Text Analytics is reshaping industries by turning raw conversations into actionable, real-time insights.
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Nikesh Gupta
Jan 6, 2025
Unlock the power of AI to streamline your research process and gain valuable insights faster than ever before. From AI-driven survey design to real-time data analysis and automated reporting, discover how you can transform your research execution with ease.
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Mohit Shant
Dec 30, 2024
Discover how AI is transforming marketing with innovative strategies, actionable insights, and cutting-edge automation to drive unprecedented growth and personalization.
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Mohit Shant
Dec 12, 2024
Discover how Conversational AI revolutionizes B2C surveys with human-like interactions, agile data collection, and actionable insights.
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Nikesh Gupta
Dec 12, 2024
Explore how Insign AI revolutionizes research with AI-powered automation, delivering smarter, faster, and impactful insights for modern businesses.
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Mohit Shant
Nov 27, 2024
Conversational AI is revolutionizing customer interactions in the hospitality and travel industry. From personalized experiences to 24/7 support, this technology is transforming how businesses deliver memorable service.
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Nikesh Gupta
Nov 21, 2024
In today’s fast-paced digital landscape, businesses need faster and more efficient testing processes to stay competitive. This blog explores how synthetic data is revolutionizing testing timelines, enabling rapid iterations, and improving efficiency in development pipelines.
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Mohit Shant
Nov 13, 2024
In today’s digital-first world, consumers expect seamless interactions across multiple channels, whether online, in-store, or via mobile apps. The challenge is not just meeting customers wherever they are but providing a unified, personalized experience that keeps them engaged and loyal. Conversational AI, the technology that powers virtual assistants, chatbots, and voice applications, is emerging as a powerful enabler of this goal, helping companies craft omnichannel strategies that bring all customer touchpoints together into a cohesive journey.
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Nikesh Gupta
Nov 6, 2024
In today’s fast-evolving digital world, data is the new oil, powering innovation, decision-making, and business strategies across industries. But with this increased reliance on data comes a growing set of challenges. Organizations are facing unprecedented issues around data privacy, data scarcity, and the high costs of acquiring and maintaining high-quality datasets. Enter synthetic data—a game-changing solution that is rapidly gaining traction as a critical tool for businesses worldwide.
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Mohit Shant
Oct 17, 2024
In today’s fast-paced digital world, businesses are striving to build stronger, more meaningful connections with their customers. At the heart of this transformation lies Conversational AI, a technology that is reshaping the way companies interact with people. By transforming data into dialogue, Conversational AI is enabling businesses to communicate in more humanized, intuitive ways that improve customer experiences, boost engagement, and drive growth.
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Nikesh Gupta
Oct 16, 2024
In the ever-evolving landscape of business, delivering projects that meet both high standards and tight deadlines is a constant challenge. As companies push for faster, more accurate outcomes, the question arises: How can we harness the best of modern technology without losing the essential human touch? At Insights Curry, we’ve found the answer in the powerful fusion of AI-driven automation and human expertise, creating a new benchmark for excellence in project delivery.
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Nikesh Gupta
Sep 26, 2024
This article explores how Generative AI enhances Exploratory Data Analysis (EDA) by automating processes, generating insights, and improving efficiency, empowering data scientists to focus on strategic decision-making.
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Nikesh Gupta
Sep 19, 2024
This article explores how Generative AI (Gen-AI) is transforming the data cleaning process, addressing traditional challenges, and providing best practices to harness the full potential of AI-driven automation for cleaner, more accurate datasets.
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Md Faisal
Sep 18, 2024
Optimizing Marketing Campaigns with Image Analytics: Boosting Marketing ROI with Advanced Techniques
This article explores the power of image analytics in marketing, detailing how advanced AI techniques can optimize visual content for enhanced engagement, personalization, and ROI. It highlights key applications, including ad performance, brand consistency, and sentiment analysis.
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Nikesh Gupta
Sep 11, 2024
In my experience across numerous product development and process automation projects, I’ve often leveraged Six Sigma principles and Agile methodologies separately. However, with the rapid advancements in technology, I believe it’s time to combine these two powerful approaches to more effectively develop and deploy GenAI products.
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Mohit Shant
Aug 28, 2024
In today's fast-paced digital landscape, customer expectations are higher than ever. Brands must engage with their audience across multiple channels, providing seamless and personalized experiences at every touchpoint. As businesses strive to meet these demands, Conversational AI has emerged as a transformative tool in omni-channel marketing.
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Nikesh Gupta
Aug 26, 2024
In today's data-driven world, enterprises are constantly seeking ways to streamline their data processes, reduce time-to-insight, and ensure data quality and governance. The need for a robust DataOps framework has never been more critical. As enterprises scale their data operations, the complexity of managing data pipelines, ensuring data quality, and delivering actionable insights increases exponentially. A well-structured DataOps framework not only addresses these challenges but also lays the foundation for a future-ready data strategy.
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Mohit Shant
Aug 22, 2024
In today's fast-paced, digital world, customer expectations have skyrocketed. They demand instant, personalized, and seamless support across all channels. Traditional customer service models, often reliant on human agents and manual processes, struggle to keep up. Enter Conversational AI – a game-changing technology that is revolutionizing customer engagement and transforming how companies approach customer support.
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Nikesh Gupta
Aug 21, 2024
In an era where data is hailed as the new oil, businesses are constantly seeking innovative ways to extract value from the vast amounts of information generated daily. Among the many sources of data, video has emerged as a goldmine of insights, offering a rich tapestry of visual and auditory information that can be harnessed to drive smarter business decisions. With the integration of real-time video analytics, powered by AI, machine learning (ML), and data science, we are witnessing a transformation in how businesses turn raw video data into actionable business intelligence.
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Nikesh Gupta
Aug 13, 2024
Customer feedback is crucial for guiding organizational strategies and improving customer retention. With the shift towards digital platforms, companies are collecting real-time feedback to swiftly address concerns. According to Forbes, customer-centric businesses are 60% more profitable. However, managing and analyzing diverse feedback sources—such as surveys, social media, and contact center data—often leads to overwhelming volumes of information. Unstructured text data, in particular, remains underutilized due to the lack of sophisticated text analytics systems.
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Mohit Shant
Jul 31, 2024
In the previous article, we explored how technology transformed market research and gave birth to ‘Research Platforms’. We also looked into the benefits of these platforms and identified some of the shortcomings when they are used as DIY Research Platforms. This article is a story of Thomas, a tale that resonates with many researchers and decision-makers who ventured into the DIY approach, with added insights on AI, Data Science, and Generative AI.
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Nikesh Gupta
Jul 22, 2024
In today's dynamic business environment, staying competitive requires continuous innovation, especially in project management. At Insights Curry, we've experienced how integrating advanced technologies can streamline processes, enhance decision-making, and drive project success. Here’s how we’ve fostered a culture of innovation within our project management practices.
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Nikesh & Md Faisal
Feb 15, 2024
Customer feedback plays a pivotal role in an organization's journey. Retaining existing customers and acquiring new ones are perpetual concerns for many organizations. To address this, companies have shifted towards digital platforms to collect feedback in real-time and promptly address any concerns. According to Forbes, customer-centric organizations are 60% more profitable than those that are not. Gathering feedback from various sources, such as customer surveys, social media, and contact center data, is crucial for informed decision-making. However, managing data from diverse sources often results in a large volume of information that is challenging to process and analyze. This complexity is further compounded when dealing with unstructured text data, which frequently remains untapped due to the absence of a robust text analytics system.
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Mohit Shant
Jan 20, 2023
In the previous article, we explored how technology transformed the market research and gave birth to the ‘Research Platforms’. We also looked into the benefits of Research Platforms and some of the areas where the Research Platforms lacks, when pushed as DIY Research Platforms. This article is a story of Thomas, story similar to many others, story that will find parallels with many researchers and decision makers who wanted to ride the DIY boat.
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Mohit Shant
Jan 9, 2023
The Market research industry is almost 100 years old and yet it is evolving every day. In the last twenty years, technology has played a big role in not only making research faster, but also reaching to the remotest of the consumers.
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